Another congratulations!

Congratulations on winning the semi-final guys. Now we've only got the final to go. Remember to speak up and be "presenting".
By the way - thanks again to Harry for the poster and summary text, to James for the poster, to Mark for the blog (and his video - sort of) and to me for the presentation, video and blog.
Good luck in the final!!

The proper poverty video

New Video

Here it is::

Congratulations...

Well done team! We did very well and managed to get past the semi-semi-final (or the quarter final)! Thanks to James for his posters, Harry for his posters and summary text, Mark for setting up the blog (even though I have made more posts) and thanks to me for the presentation, the video and the rest of the blog.
Hopefully we'll make it to the regional competition and then maybe we'll win and become a cewebrities (yes: it is supposed to a "w").
I'm going to put the MacBook Air spoof video here and shortly I shall be posting the other advert. It uses the same song that was used on the iMac advert but I have not filmed a rotating Fairtrade cereal bar box, mainly because I didn't have one and I didn't want to have to steady my hand for a very long period of about 39 seconds.
A final congratulations and good luck in the semi-final! (NB: the presentation has been improved)
Thanks again!

"I'm a new soul....!"

YouTube advert

Here's the advert...

Buy our fair-trade cereal bars in 3 different flavours:
The co-operative truly irresistible raisin and Fairtrade nut cereal bars with red berries.(contains 34% Fairtrade ingredients)
The co-operative truly irresistible Fairtrade apricot and mango cereal bars. (contains 49% Fairtrade ingredients)
The co-operative truly irresistible raisin and Fairtrade chocolate chip cereal bars. (contains 36% Fairtrade ingredients)

Each box contains three large cereal bars at 49g each. Each bar is about double the size of a normal cereal bar and only costs about £1.80

Dear Matthew, Harry, and James,
Can you send me a picture of yourselves so that a can make this amazing frame using Geomag Deco Panels and make a logo for us instead of that horrible thing matthew's put in the corner... put the image in as a comment or email it to me as markaoe3.new-post@blogspot.com

So, what is FairTrade?

"Fair trade is an organized social movement and market-based approach to alleviating global poverty and promoting sustainability. The movement promotes the payment of a fair price as well as social and environmental standards in areas related to the production of a wide variety of goods. It focuses in particular on exports from developing countries to developed countries, most notably handicrafts, coffee, cocoa, sugar, tea, bananas, honey, cotton, wine, fresh fruit, and so on.

Fair trade's strategic intent is to deliberately work with marginalised producers and workers in order to help them move from a position of vulnerability to security and economic self-sufficiency. It also aims at empowering them to become stakeholders in their own organizations and actively play a wider role in the global arena to achieve greater equity ininternational trade.

Fair trade proponents include a wide array of international religious, development aid, social and environmental organizations such as Oxfam, Amnesty International, and Caritas International.

Like most developmental efforts, fair trade has proven itself controversial and has drawn criticism from both ends of the political spectrum. Some economists and conservative think tanks see fair trade as a type of subsidy. Segments of theleft criticize fair trade for not adequately challenging the current trading system."

Courtesy of Wikipedia @ http://en.wikipedia.org/wiki/Fair_trade

Our Team

Hello! Welcome to our first Co-operative Challenge post. Our challenge is to market a Fair-Trade product from Co-op.

click here for cereal bar pics!